Learn all the essential features of Windows 10. This course takes you from the basics of Windows through many of the advanced features. We’ll explore the Desktop, Taskbar, File Explorer, Ribbons, shortcuts, managing documents and much more. This course also covers everything you need to know to customize Windows 10 and start working with applications.
This core course will highlight the essential building blocks of Graphic Design Tools for SEO and Digital Marketing, what works and what doesn't on screen and how to make the best use of Graphic Software for the SEO and Digital Marketing. Course will also cover usability issues, explore cross-platform issues and highlight how to solve common Graphic design problems.
In this course you will explore the WordPress blogging platform from a writer and blogger’s perspective. Upon completion of the course you will have created a live, functioning, and customized WordPress blog on a niche topic of your choice. You will focus on developing your blog’s strategy with tactics such as, search engine optimization (SEO), marketing and monetization, voice, and branding.
HTML and CSS are markup languages and the building blocks that make up the web.
In this course you will learn how to convert digital design mockups into static web pages. We will teach you how to approach page layout, how to break down a design mockup into page elements, and how to implement that in HTML and CSS.
You will also learn about responsive design techniques, which are increasingly important in a world where mobile devices and TV screens are used more and more often to look for information and entertainmen.
This course covers:
1. The best social media platforms to use for your customers
2. How often to post
in-depth looks at Google+, Facebook, Twitter, LinkedIn, YouTube, Pinterest and Instagram
3. ideas for creating content
an introduction to blogging
4. Email marketing intro
5. Mobile marketing intro
6. Understanding online review sites.
You may be a business owner or in a digital marketing role in your company. And will be looking for fresh ideas and inspiration to unlock great value from your marketing plans. We'll provide for our students a structured framework to help plan and implement content marketing programmes and develop new skills to unlock more strategic thinking and better commercial results.
This course covers:
The Video Editing Essentials Course provides students with the fundamentals of editing theory as well as hands-on instruction and practice on the leading digital editing software. The skills learned in these courses are applicable to any Digital Marketing projects with YouTube advertising. This specialization is also useful to Digital marketer specialists who want to edit their own projects.
Search engine optimisation (SEO) is about improving the visibility of a site in a search engine’s “organic” (or unpaid) results.
By the end of this course you will be able to:
Understand on-page, off-page and technical SEO practices and how to best implement these strategies across different types of websites. Sutents will get a practical training in keyword research, on page search engine optimization (SEO), link building, and more. We’ll see how to use analytics, how to research your competitors links, and keeping your web site search engine friendly. You’ll learn on-page and off-page techniques to increase your ranking in the Google search engine results pages (SERP).
Google Analytics is key to learning more about your website visitors and how your digital marketing strategies are paying off. This certificate of complition course provides you with the knowledge to set up and use your analytics account to its greatest potential and translate that data into reports.
This courses refers to the educational foundation of computer skills and knowledge that prepares students for success in majors courses in digital marketing from this course series. These courses are not required to obtain a certificate of complition in the field of digital marketing. But they will seriously expand the range of practical skills and abilities of students
Number of Courses 7
This core courses aims to provide a comprehensive core curriculum covering the fundamental principles and best practices of digital marketing and search engine optimization metodology.
In the Spring/Summer, course enrolment starts on different days depending on type of course. See our Course Calendar for the start dates or call college for info at (416)900-0947